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Falling for White Bear Mitsubishi

White Bear Mitsubishi puts out commercials every two to three months—but the outtakes on one of their commercials are what is catching people’s attention lately. The YouTube video of their White Bear mascot falling over and over again has gotten more than 75 million views between YouTube and Facebook. The video was just something to make people smile over the holidays, says general manager Richard Herod III. “We put it up, and I think the first day it had 10,000 views,” Herod says. “The first weekend, it went over 100,000 and we were, like, huh? How did that happen? And the video just kept going and going.”

After Bette Midler and Trainwreck director Judd Apatow shared the video, it blew up even further. “I’m in bed and all of a sudden my phone starts ringing off the hook at 4 in the morning with all these phone numbers from New York,” Herod says. “I wake up and all of a sudden my friends are texting me, ‘Hey, Richard, your video was on Good Morning America.’ And I’m, like, ‘What?’ ”

The video was also shown on CNN, ESPN Sports Center, along with countless local news stations, and Herod has done interviews with BBC and Buzzfeed. He says that the White Bear mascot has been popular since they added it in August 2011, and these 75 million views have definitely helped with business.

So why was the bear falling so much? The answer: his feet. “The bottom of his feet are like sandal material. So if you could imagine walking on freshly Zamboni’ed ice with sandals—that’s what the problem was,” Herod explains.

There’s no doubt that Herod is shocked by all the attention. “I was in California for a business meeting and one of my Japanese colleagues looked at me and said, ‘Hey, I have to take a selfie with you so I can show all my friends that I met you,’ ” Herod says. “It’s all kinds of crazy.”

Sours: https://whitebearlakemag.com/falling-white-bear-mitsubishi

WATCH: White Bear Mitsubishi mascot falls hard in viral video

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Photo Courtesy: White Bear Mitsubishi

(KMSP) - A bear mascot is slipping and sliding into our hearts.

During a commercial shoot at a hockey rink for White Bear Mitsubishi, the White Bear mascot was having some trouble keeping his footing on the ice. The dealer's outtakes video is catching fire on the internet, getting more than 2,700,000 views since it was uploaded on Facebook on December 23.

Richard Herod III, the general manager of the dealership, who also appears in the video (but more sure-footed) says it's been fun to see how much it's spread - including even a video share by songstress Bette Midler.

"Everything has been so serious lately, I think this was just some well-timed comic relief," he said.

Even with all the hard falls, Herod says, no bears were seriously injured in the making of this video.

"Maybe just his pride a little," he joked.

Sours: https://www.fox9.com/news/watch-white-bear-mitsubishi-mascot-falls-hard-in-viral-video
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White Bear Mitsubishi Employee Reviews

A Great Place To Work

Sales Consultant (Current Employee) - White Bear Lake, MN - November 8, 2019

The automotive industry was not my chosen career choice. I started my professional career in Radio. On-Air Talent/Promotions/Marketing/Sales Executive. As that industry floundered, I found that I just wasn't having fun anymore. Which is why I got in to radio in the first place. DUH. After putting in 13 years in radio, I contemplated a change.

My little brother worked here for 10 years before me. All my cars, I bought from him, here. I loved the philosophy and vision of the company. Put the customer first. "Never take advantage of a guest. Even if you can" are words that are written on the wall. If I didn't get a job here, than I decided I wouldn't be in the auto industry. I didn't want to work for one of, "those" dealerships. Great training and tools to help you succeed. It's a family style environment. And, it's the part of the family that you like. Not that weird side of the family you only talk to at gatherings you are forced to go to.

I'm going on my 9th year here now. And, love it. It's different every day.

Pros

Great Management - Fun Staff - Lots of Potential

Sours: https://www.indeed.com/cmp/White-Bear-Mitsubishi/reviews
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Sours: https://dealer-network.bankofamerica.com/mn/whitebearlake/vehicle-loans-white-bear-lake-mn-4052632302.html

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White Bear Mitsubishi Careers and Employment

Jobs

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Full-time

Technician Trainee

Saint Paul, MN

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Express Maintenance / Lube Tech

White Bear Lake, MN

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Automotive Service Technician

White Bear Lake, MN

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Finance Administrative Assistant

Saint Paul, MN

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Lot Attendant

White Bear Lake, MN

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Automotive Sales Associate / Product Specialist

White Bear Lake, MN

$20 - $30 an hour

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Automotive Service Advisor

White Bear Lake, MN

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Automotive Sales Consultant

White Bear Lake, MN

$20 - $30 an hour

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Express Maintenance Service Advisor

Saint Paul, MN

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Finance Manager

White Bear Lake, MN

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Reviews

New Car Manager in White Bear Lake, MN

Good Place to Work in Retail Auto Business

If you want to work in the retail auto business hard to beat White Bear Lake Mitsubishi. Made many long time friends there. Good people, good facility and they treat their employees and public right. Not easy when you have to cover a 6 day a week business. Retail auto business is tough. WBL Mitsubishi does what they can to make that business as smooth as they can for their employees.

Maintenance Technician in White Bear Lake, MN

Started out decent went downhill from there

always go into work with a good attitude but with discouraging teammates and managers there is very little positive by the end of the day. there seems to be a lack of communication along with petty and selfish writers not looking out for techs and customs and only their paycheck

Service Advisor in White Bear Lake, MN

Fun Place to work with terrible benefits and bad management

Working there is okay. Management is terrible. Benefits are a joke. Pay is below industry standards. Coworkers are super friendly and helpful, however, they expect you to stay late every night.

General in White Bear Lake, MN

Buyer beware

In the beginning it was great,then they extended hours and wanted to grow too big too fast and ended up letting quite a few people go thIs was months before Covid hit.They went away from their core values.Too much favoritism that goes on

Auto Technician in White Bear Lake, MN

Didn’t get what was agreed upon.

My pay was greatly reduced along with others pay also being reduced. I worked over 60 hours a week. I didn’t think it was fair for our pay to be reduced and no one told us.

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Questions and answers

People have asked 10 questions about working at White Bear Mitsubishi. See the answers, explore popular topics and discover unique insights from White Bear Mitsubishi employees.

What is the most stressful part about working at White Bear Mitsubishi?

February 11, 2020

The dealership industry can be demanding at times with long hours but overall worth the time and effort, White bear Mitsubishi has led the nation in many areas for being tops in Customer satisfaction and market domination for both sales and service.

See 3 answers
What is the best part of working at White Bear Mitsubishi?
If you were in charge, what would you do to make White Bear Mitsubishi a better place to work?

February 11, 2020

Just like working just about any where we spend a lot of time with our coworkers at work, I would encourage more employee get togethers outside of the work setting, also team building work shops.

See 2 answers
What tips or advice would you give to someone interviewing at White Bear Mitsubishi?

February 11, 2020

Be punctual, be yourself and come organized and prepared.

See 1 answer
What is the interview process like at White Bear Mitsubishi?

November 8, 2019

I had two interviews here. One with each of the Sales Manager. They did a great job of explaining what is expected of you and the pay plan.

See 1 answer
What questions did they ask during your interview at White Bear Mitsubishi?

April 12, 2021

Nothing relevant to position, but “they” were highly critical if THEIR expectations weren’t met. Offered no coaching or guidance or constructive insight or coaching. Criticism given on the daily. Depending on your supervisor, it was an unfortunate third party message OR...was constructive.

See 1 answer
What is the most stressful part about working at White Bear Mitsubishi?

February 11, 2020

The dealership industry can be demanding at times with long hours but overall worth the time and effort, White bear Mitsubishi has led the nation in many areas for being tops in Customer satisfaction and market domination for both sales and service.

See 3 answers
How would you describe the pace of work at White Bear Mitsubishi?

September 1, 2020

Very boring and tiring not worth the few dollars they scam you for.

See 1 answer
If you were in charge, what would you do to make White Bear Mitsubishi a better place to work?

February 11, 2020

Just like working just about any where we spend a lot of time with our coworkers at work, I would encourage more employee get togethers outside of the work setting, also team building work shops.

See 2 answers

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Interview insights

Insights from 8 Indeed users who have interviewed with White Bear Mitsubishi within the last 5 years.

Average experience

Interview is easy

Process takes about a day or two

Interview Questions

Nothing relevant to position, but “they” were highly critical if THEIR expectations weren’t met. Offered no coaching or guidance or constructive insight or coaching. Criticism given on the daily. Depending on your supervisor, it was an unfortunate third party message OR...was constructive.

Shared on April 12, 2021

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Sours: https://www.indeed.com/cmp/White-Bear-Mitsubishi
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